Fresh Amul Butter is made from fresh cream and nothing else. It is in its purest form and doesn’t contain any salt at all. With lower moisture content than most other butter, it is an essential cooking and baking ingredient making it especially helpful when making pastries and puddings. 100% Natural! About the Product Amul is synonymous with Butter in India. Several Generation of Indian consumers has grown up with the taste of Amul Butter for six decades. Utterly Butterly Delicious taste is a must on the breakfast table of almost every Indian Household. Utterly Cute Girl has been a part of Indian Consumers since 1950. Amul Butter topical is recognized as one of the longest-running advertisement campaigns in the world.